Build Your Own Brand
Apple. Nike. Starbucks. What do these companies have in common? They’re all successful brand builders. Consumers associate these brands with quality and style. And that brand-based enthusiasm helps to drive increased sales.
Apple. Nike. Starbucks. What do these companies have in common? They’re all successful brand builders. Consumers associate these brands with quality and style. And that brand-based enthusiasm helps to drive increased sales.
Even in a turbulent economy there’s hope for sustained employment in careers that stand the test of time. The downturn means an opportunity for those who want to return to school to increase their skills and earning power — or for those who are training for their first job.
Telling your boss that you can’t take on a new responsibility or a new project can be tough. Most of us have a hard time saying no in these situations, even when we know that saying yes will mean we’re stretched so thin that our work will suffer (not to mention our personal lives).
We grew up learning that gossip was something to be avoided (and definitely “not nice”). But it turns out that office gossip can help us get ahead at work–if used carefully. “It’s not realistic to say, ‘Don’t participate in [workplace] gossip,’ because if you don’t participate, people tend not to include you in the conversation,”
You probably work with at least one person who simply gets on your nerves. Although you hate to admit it, interacting with him or her is a struggle, and the person’s actions set you on edge. You dread collaborating with this colleague–and doing so negatively affects your mood and productivity.
In a competitive job market, we have to do everything we can to make our resumes more attractive to hiring managers. This can be difficult for older workers, who fear that even if there’s no bias (subconscious or conscious) against job seekers on the mature side of 40, a resume may make them look “overqualified”
Given the long hours that many employees spend at the office, it’s not surprising that survey, 35 percent of respondents said they had engaged in an office romance. In fact, 12 percent had married someone they dated from work.
Whether you’re a recent graduate who recently accepted your first “real” job or a seasoned professional, walking into a new workplace for the first time can be very stressful. Keeping track of new people, processes, policies, and priorities is taxing.
Are your best employees walking out the door and into the arms of your competitors? Use the company intranet to alert them to the opportunities close to home.
Leaders in diversity recruitment share steps for hiring a well-balanced workforce.
Companies can get a perfect fit and save money by outsourcing portions of their recruiting function.
My religion prohibits being alone with women — am I entitled to accommodation? 03-01-00 I am a truck driver and have been on “light duty” for the past several weeks. Last week my supervisor told me to take one of the office girls to the bank to make a company deposit. The other employees made
I used to hate the sound of the alarm clock in the morning. As an accountant and internal auditor, I found my work tedious. People dreaded seeing me. I disliked having to confront them every day on recurring problems. I became disconnected from others and didn’t feel I was helping anyone.
As a group, corporate managers are an isolated bunch. Whereas employees know and support each other, managers tend to keep problems to themselves. If nothing else, the events of Sept. 11 have taught us that isolation doesn’t work. Since then, companies have watched employees pull together and accomplish tasks with new dedication and teamwork. It
Now I know why I haven’t always succeeded in interviews. Being a factual, logical, sequential-thinking person, I answer questions honestly and directly. If interviewers want to know about me, I tell them. I haven’t known anything about creating “shared control” with an interviewer. I didn’t realize that by asking questions, I could literally force interviewers
It takes courage to disagree with the boss. It also takes some smarts to do it without getting fired. I didn’t have those smarts some years ago and so I put my job at risk. Here’s what I learned and want to share.
Rick Lackey worked in the Atlanta office of real-estate firm Grubb & Ellis when he lost his job during cost-cuttings in 2002. Like many downsized executives, he was averse to commit to another employer. “I never want to put myself in a situation where I can do a good job, probably better than the other
The reigning assumption among many Americans is that teenagers go directly from high school to college, but that’s not the way life always works. Just 27% of Americans over age 25 hold bachelor’s degrees or higher, according to 2004 Census data.
“I have 15 years of experience in higher education administration, specifically in international education. This includes foreign student advising and international admissions. My international admissions responsibilities require me to travel abroad and represent my institution at college fairs. I’m tired of higher education and the low pay and recognition it gives administrators and I’m wondering
Some people seem to be bullet-proof and can save their jobs, if not their reputations, after the worst or even multiple mistakes.This kind of smart/slippery character may be naturally blessed with the instincts to survive any blunder, but you don’t have to be a politician to survive.There are certain things you can do to help